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Who Says I Can't?

Bespoke management advisory with heart, precision and global leadership experience... we help you thrive through inclusive cultures, resilient strategies, and purpose-driven performance.

When people rise, business follows.

Vincom Dong Khoi in Ho Chi Minh City, Vietnam

OUR PURPOSE

To build strong, client-focused partnerships that drive transformative growth and create commercially sustainable businesses.

OUR FORMULA

Global expertise + local adaptability + people-first values = targeted organisational outcomes
Image by Peter Thomas

OUR CORE CAPABILITIES

We tailor our deep expertise in leadership, regions, sectors, and functions to deliver real, tangible results. From vision to execution, we turn your ambitions into reality - spanning strategy, culture, operations, markets, and risk management. Recognising the importance of inspiring your people to achieve sustainable transformations and change, we fuse commercial acumen with human centered transformation and add exceptional value to every collaboration.

StrategY & Transformation

Shaping your vision, key outcomes, and agile responses to market and regulatory changes.

oPERATIONAL EXCELLENCE

Boosting performance and elevating customer experiences.

TECHNOLOGY & DATA MANAGEMENT

Refine your technology roadmap and extract value from your unique company data. 

CULTURE, LEADERSHIP & EMPOWERMENT

Creating inclusive environments where leaders and teams excel.

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MICHELE WEE

Founder & CEO

Michele Wee, former CEO of Standard Chartered Bank Vietnam, is a visionary strategist and transformational leader who helps organisations define their purpose, align their people, and deliver sustainable success. With a passion for mentoring leaders and guiding organisations through change, she brings clarity and confidence to complex challenges. Her approach blends strategic insight with empathy, enabling teams to unlock potential, embrace innovation, and build cultures that thrive under pressure.
 
With over 30 years of global experience in banking and leadership including senior roles across Singapore, Australia, Brunei, and Vietnam, Michele has led transformative growth across Capital Markets, Retail Banking, and Digital Transformation. As CEO of Standard Chartered Bank Vietnam, she achieved record profitability and growth while driving cultural renewal, inclusion, and sustainability. Her leadership has been recognised through numerous accolades, including the INvolve Hall of Fame, Top 50 Asia Pacific Women Leaders, and ESG awards from the Vietnamese government.
 
Today, as Founder and CEO of Who Says I Can’t, a Singapore-based management consultancy, Michele partners with leaders and organisations to envision the future, navigate transformation, and build resilient, purpose-driven teams. She remains deeply committed to mentoring the next generation of leaders and fostering inclusive, empowered workplaces that turn vision into action and ambition into achievement.

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GRAEME OGILVIE

Senior Partner

Graeme is a transformation and operations specialist who helps organisations turn strategy into sustainable results. Known for his collaborative leadership and disciplined approach to risk and performance, he partners with clients to streamline operations, enhance governance, and drive measurable business improvement. His focus lies in bridging strategy and execution—delivering operational excellence, financial discipline, and people-centred change across complex, multi-market environments.


With an extensive background at the Managing Director level in Global Financial Services, Graeme has led high-performing Global Markets operations supporting products across Credit, Rates, FX, Commodities, and Equities, as well as Securities Services including Custody, Funds, and Trustee operations. His leadership has spanned the USA, UK/Europe, Middle East, Africa, and Asia-Pacific, overseeing teams of more than 1,000 staff across 16 countries. His record includes driving major improvements in client experience, operational efficiency, and risk mitigation, consistently aligning execution with strategic intent.


Beyond his corporate leadership, Graeme brings deep consulting expertise across Financial Services, Energy, Automotive, Government, and Telecommunications sectors—delivering transformation in client experience, people development, and organisational performance. He is also a dedicated mentor and educator, having trained leaders at Capgemini Consulting, lectured at Strathclyde University on marketing and digital innovation, and guided startup founders through the Founder Institute to achieve investment and growth success.

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AARON WILLIAMS

Chief of Staff

Aaron is process-driven and thrives on improving efficiency, quality, and usability within complex business environments. With a strong focus on risk management, reliability, and continuous improvement, he helps clients identify bottlenecks, streamline workflows, and design systems that are both robust and user-centric. His approach blends analytical insight with a practical understanding of how people and processes interact, ensuring that technology serves business goals effectively.

 

His professional experience spans manufacturing, pharmaceuticals, construction, and IT - each shaping his focus on safety, process discipline, and operational excellence. From writing SOPs and training staff to implementing automation and risk mitigation strategies, Aaron has developed a keen eye for consistency, repeatability, and scalable improvement. He values usability and advocates for the end user, believing that intuitive systems and good UX are key to business success.

 

In leadership and consulting roles, Aaron has fostered empowered, collaborative teams through mentoring and agile delivery practices. He promotes adaptable methodologies that suit each team’s strengths and believes in developing people for their next role, not just their current one. His passion for efficiency, automation, and continuous learning drives his ability to translate complex business needs into elegant, reliable solutions.

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“My journey has been shaped by challenge, support, and purpose with a deep commitment to empowering women, championing equity, and building inclusive cultures where everyone can thrive”.

Michele Wee

MEET THE TEAM

WHY CHOOSE US?

Building on the powerful WSIC values of driving sustainable commercial success through empowerment and transformation of human capital, we've founded WSIC Advisory with industry veterans, to be an impactful, agile and effective boutique advisory for our valued clients. Let's achieve extraordinary results together.

Expertise

Benefit from our deep and wide ranging real-world experiences.

Personalized Service

Receive bespoke advice and guidance tailored to your specific identity.

Proven Results

Trust our history of successful case outcomes.

Comprehensive Support

From consultation to execution, we've got you covered.

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